🧠 Culture and Its Influence on Behaviour and Cognition

📌 Key terms

TermDefinition
CultureA system of shared beliefs, values, and practices that influence behavior and cognition within a group.
EnculturationThe process of learning cultural norms of one’s own culture.
AcculturationAdapting or borrowing elements from another culture after prolonged exposure.
CognitionThe mental processes involved in acquiring, storing, and using knowledge (e.g., memory, perception, problem-solving).
Cultural cognitionHow cultural values and social practices shape cognitive processes.
Cultural normsRules or expectations guiding behavior within a culture.
Individualistic culturesCultures that emphasize personal achievement, autonomy, and self-expression.
Collectivistic culturesCultures that emphasize group harmony, interdependence, and social relationships.

📌 Notes

Culture provides a framework through which individuals interpret reality and make cognitive judgments.
It affects how we think, remember, perceive, and make decisions.

Psychologists study this interaction to understand:

  • How cognition is shaped by cultural values, and
  • How behavior reflects cultural expectations.

Cross-cultural studies reveal both universal cognitive mechanisms and culture-specific variations in memory, perception, and reasoning.

📌 Key Studies

1️⃣ Cole & Scribner (1974) – Memory and Culture

Aim:
To investigate how memory strategies differ between Liberian and U.S. schoolchildren.

Method:

  • Compared free recall tasks using culturally relevant and irrelevant word lists.
  • Liberian children either attended school or did not.

Findings:

  • U.S. children and schooled Liberian children used categorization and chunking (strategic recall).
  • Non-schooled Liberian children recalled items based on meaningful clustering (narrative themes).

Conclusion:

  • Schooling and cultural context influence cognitive processes like memory organization.

Evaluation:
✅ Demonstrated cultural effects on cognition.
⚠️ Potential confound: education vs. culture.
✅ Highlighted ecological validity using culturally relevant stimuli.

2️⃣ Kearins (1981) – Visual Memory in Aboriginal Australians

Aim:
To compare visual memory performance between Indigenous Australian and White Australian children.

Method:

  • Participants arranged 20 objects on a board. After removal, they were asked to reconstruct the layout.

Findings:

  • Aboriginal children showed significantly higher spatial memory accuracy.

Conclusion:

  • Environmental demands (e.g., navigation in the desert) shape cognitive abilities.

Evaluation:
✅ Cross-cultural relevance; minimized cultural bias.
⚠️ Task may still reflect testing bias.
✅ Supported the idea that culture molds cognitive development.


🔍Tok link

  • Knowledge Question: “To what extent is memory culturally constructed?”
  • Explores whether cognitive processes are universal or culture-specific.
  • TOK connection: Cultural context as a lens of knowing — can knowledge be objective if cognition itself is culturally shaped?

 🌐 Real-World Connection

Cross-cultural research informs education systems — culturally relevant teaching improves memory and learning.

Influences AI and cognitive modeling by revealing non-Western thinking patterns.

Helps design inclusive assessments avoiding cultural bias in testing.


❤️ CAS Link

  • Conduct a cultural memory experiment using objects or words familiar to different groups.
  • Engage in intercultural exchange programs and reflect on changes in cognition (e.g., problem-solving).
  • Organize workshops promoting cultural understanding through psychology.

🧠  IA Guidance

Possible IA: “Does cultural familiarity of material affect recall?”

Independent variable: culturally relevant vs. neutral word list.

Dependent variable: number of words recalled.

Avoid sensitive cultural or ethnic labels.

🧠 Examiner Tips

  • Use Cole & Scribner for memory and Kearins for spatial cognition.
  • Avoid confusing culture with nation — cultural values matter more than geography.
  • Strong essays compare collectivist vs. individualist reasoning styles.
  • Always evaluate methodological challenges (translation, sampling bias).